How Content Creators Can Make Money Selling Products and Merch

Ever thought about making some real money from your online content?

If you got a following, selling merch and products can be a sweet way to do just that. Your fans trust your opinion and taste, so creating or curating products specifically for them is a boss way to expand your brand into a flourishing e-commerce business.
There's a few different ways creators can make bank, like ads, sponsorships, online courses, memberships, and professional services. Adding branded merchandise to the mix can be especially beneficial for creators with a committed fan base.

Branded Merchandise

Speaking of merchandise, you are already a brand and you can just leverage that to start your own clothing brand. Things like t-shirts, mugs, hoodies, hats, and bags with your logo, catchphrase, hashtags, or art on them can be real popular with your audience. If you are ready to make your own merch, there are two main ways to go about it.

Order Inventory

When it comes to stock, one way to roll is to connect with an imprint supplier. They have got a ton of products for you to choose from, pick your colors and sizes and decide how much of each item you want. They'll ship it all to you and you gotta store it and handle orders . You can even set up an online store and show off your custom designs. There are plenty of imprint suppliers online or you can check out a local shop for a more personal touch. You can discuss your costs with the supplier to determine how much to charge your clients.The upside is that you have more control and the potential for more profits, but it also means a bigger initial investment and more work for fulfilling orders.

**Print-on-Demand **

Have you heard of those companies that do print on demand gear? The workflow starts with you giving them your own design or logo and they handle the rest - production, shipping, returns, the whole shabang. Some of them even let you set your own prices for your stuff, but do keep in mind that you haven’t got much control over the base cost. Overall, it's a nice way for creators to sell merch to their raving fans and some platforms of these platforms are even making it easier by integrating with TikTok so that creators can sell straight to their followers without even leaving the app.

**Curated Products **

Instead of just shouting out other brands, you could open up your own online store and offer products you know your squad will go crazy for. For example, if you're a blogger who writes about being productive, you could sell your favorite planner as a featured item in your store. Or, if you're a lifestyle influencer, you could start selling clothes. Just like with branded merch, you can grab some inventory and handle the marketing and customer acquisition, and let a service like Oberlo handle the shipping and delivery behind the scenes.

**Your own product lane **

So, you've probably heard of Kylie Jenner and how she dropped Kylie Cosmetics and became a billionaire.Do check it out if you haven’t already heard. But don't stress, you don't have to be a famous reality TV star to drop a fire product. For example, a productivity-focused creator could sell their favorite planner or even design and produce their own. But keep it real, depending on the product you want to drop, it can be pretty pricey and complex. Like, if you're thinking of dropping a cosmetics line, it's not just a simple process, you need to think about ingredients, co-packer, inventory and more. Bottom line, dropping a product ain't easy and you should do your research and plan accordingly for the product you want to drop.

© Untitled. All rights reserved.